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Introduction

At IBM, work is more than a job - it's a calling: To build. To design. To code. To consult. To think along with clients and sell. To make markets. To invent. To collaborate. Not just to do something better, but to attempt things you've never thought possible. Are you ready to lead in this new era of technology and solve some of the world's most challenging problems? If so, lets talk.

On the IBM team in Kuala Lumpur, you will accelerate your career at an iconic company known as a pioneer in computing. You will join a supportive and inclusive work culture full of growth oriented IBMers. There are countless opportunities to develop through skill-specific trainings and career development resources, enabling you to forge your own career path. In addition to a competitive package, IBM offers a collaborative and growth-oriented work environment and global responsibilities. Join us in Kuala Lumpur and be part of a team that is shaping the future of technology in Malaysia and beyond.

Your Role and Responsibilities

• The Japan Field Activation Lead works with both Global & Japan team leaders on campaign strategy/goals for Japan, incorporating market dynamics - including market trends, regulation, targets, audience, messaging, channel mix, and campaign strategy - and desired outcomes when building the overarching worldwide strategy at both the geo and campaign level with clarity and transparency for cross-functional planning.In this role, you will maintain the activation calendar for Japan and support day-to-day operations to orchestrate alignment across teams, stakeholders, and deadlines for requested assets and deliverables. You will serve as the voice of Japan to shape how campaign marketing efforts land in Japan in partnership with the global team.Your responsibilities will include:

• Lead interlocks with campaign squads to ensure geo-specific learnings and feedback are appropriately built into the go-to-market strategy, including planning activities and removing blockers

• Ensure main Japanese market trends and specific regulations are considered by Global M&C teams in the planning and asset creation process

• Facilitate the co-creation of campaigns activities with GEO specifics to generate high market impact improving yield and results to achieve targets.

• Serve as the liaison between worldwide campaigns, other geo field activation leads and geo teams to orchestrate alignment across teams and foster open communications / ideation in driving improved performance. Ensure priorities, assets, information, etc. flow seamlessly.

• Identify geo-specific challenges, adapt solutions as best practices, and share solutions with the broader org

• Keep pulse on geo-specific performance indicators and business results contribution in correlation to the intended marketing business plan. Share Quarterly best practices on CI creation, progression, and yield from an GEO point of view. Ensure Final Geo Gameplan is socialized, actioned, and updated as appropriate.

Required Technical and Professional Experience

B2B marketing experience, or deep understanding of B2B marketing and customer journey Self-starter attitude, ability to preemptively identify and handle risks, raising issues when needed to remove blockers Ability to solve problems analytically and creatively; perseverance to fast-fail and see it through success Ability to communicate, present, negotiate, and influence . Ability to operate in complex, multi-stakeholder, and multicultural environments, including effective collaboration with peers at the country, regional, and global levels. Fluent in English and Japanese (JLPT, Japanese Language Proficiency Test N2) Understanding of Japan Market.

This is a Hybrid role, attendance to the office is requested at least 4 times a week until the team is comfortable with the work environment. Then it can come down to 3 times per week depending on the role.

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Required Technical and Professional Expertise

Please refer to JD above.

Preferred Technical and Professional Expertise

Please refer to JD above.

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About Business UnitIBM Corporate Headquarters (CHQ) team represents a variety of functions such as marketing, finance, legal, operations, HR, and more, all working together to solve some of the world's most complex problems, help our clients achieve success and build collaborative work environments for IBMers.

Your Life @ IBMIn a world where technology never stands still, we understand that, dedication to our clients success, innovation that matters, and trust and personal responsibility in all our relationships, lives in what we do as IBMers as we strive to be the catalyst that makes the world work better.

Being an IBMer means you'll be able to learn and develop yourself and your career, you'll be encouraged to be courageous and experiment everyday, all whilst having continuous trust and support in an environment where everyone can thrive whatever their personal or professional background.

Our IBMers are growth minded, always staying curious, open to feedback and learning new information and skills to constantly transform themselves and our company. They are trusted to provide on-going feedback to help other IBMers grow, as well as collaborate with colleagues keeping in mind a team focused approach to include different perspectives to drive exceptional outcomes for our customers. The courage our IBMers have to make critical decisions everyday is essential to IBM becoming the catalyst for progress, always embracing challenges with resources they have to hand, a can-do attitude and always striving for an outcome focused approach within everything that they do.

Are you ready to be an IBMer?

About IBMIBM's greatest invention is the IBMer. We believe that through the application of intelligence, reason and science, we can improve business, society and the human condition, bringing the power of an open hybrid cloud and AI strategy to life for our clients and partners around the world.Restlessly reinventing since 1911, we are not only one of the largest corporate organizations in the world, we're also one of the biggest technology and consulting employers, with many of the Fortune 50 companies relying on the IBM Cloud to run their business. At IBM, we pride ourselves on being an early adopter of artificial intelligence, quantum computing and blockchain. Now it's time for you to join us on our journey to being a responsible technology innovator and a force for good in the world.

Location StatementFor additional information about location requirements, please discuss with the recruiter following submission of your application.

Being You @ IBMIBM is committed to creating a diverse environment and is proud to be an equal-opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, gender, gender identity or expression, sexual orientation, national origin, caste, genetics, pregnancy, disability, neurodivergence, age, veteran status, or other characteristics. IBM is also committed to compliance with all fair employment practices regarding citizenship and immigration status.